WHY PARTNER WITH DEMOCRACY IN CRISIS

  • Exceptionally High Engagement: Our audience interacts at rates dramatically above platform averages, ensuring your message is not just seen — but acted upon.

  • Mission-Driven Community: Followers are committed to protecting democracy and consistently seek credible organizations and actions to support.

  • Trusted Voice in a Noisy Climate: Our sharp commentary, fact-forward content, and emotional resonance have built strong trust with progressive voters.

  • Proven Mobilization Power: From contacting lawmakers to increasing voter awareness, our community responds rapidly and reliably to calls for democratic action.

  • Content Tailored to Impact: We convert complex political issues into clear, compelling messaging that inspires engagement rather than overwhelm.

  • A Platform Built for Advocacy: Every piece of content we create is rooted in strengthening democratic norms and countering authoritarian narratives.

  • Authenticity Your Audience Can Feel: Our voice is genuine, relatable, and deeply aligned with the concerns of older progressive women — America’s most reliable voting bloc.


AUDIENCE DEMOGRAPHICS & REACH

  • Primary Demographic: Women ages 50–75+, the strongest and most politically active voting demographic in the United States.

  • Political Alignment: Highly engaged progressives committed to voting, advocacy, and defending democratic institutions.

  • Geographic Reach: Nationwide audience with heavy concentration in key swing states.

  • Engagement Metrics: Millions of monthly impressions, viral-level interaction rates, and consistent repeat engagement from loyal followers.

  • Content Style Preference: Direct, honest, emotionally resonant messaging with strong calls for accountability and action.

  • Community Behavior: This audience shares frequently, comments heavily, and responds rapidly to partner-driven calls to action.